January 20, 2021


Critique & Reviews of Member’s Lead Magnets

🔈 Audio MP3


In this session Mark reviews some our existing members’ lead magnets which are a really good example to follow. The group discusses the importance of a powerful title for your lead magnet. Also, the discussion included the hiring of a content writer, be it a freelancer or someone you may choose to hire on a part-time or full-time basis. Finally, Mark critiques Bernadette’s Annual Salary Guide.

[00:00-17:00] Wins and Introductions
[17:00 – 18:25] Introduction to Lead Magnets & Critique of Richard’s ebook
[18:26 – 32:55] The importance of a relevant and powerful title for your lead magnet and ensuring you have consistent follow up sequences
[32.56 – 42:52] Jeff’s Lead Magnet Critique
[42:53-50:16] Hiring Content Writers
[50:17 – 00] Bernadette – Annual Email Survey Critique

About the Author


Mark Whitby is one of the world's leading coaches for the recruitment industry. Since 2001, he has trained over 10,000 recruiters in 34 countries. Mark has helped recruiters to double or triple their billings and owners to increase their team's sales by 67% in 90 days.

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