December 1, 2020


Candidate Generation Ideas

In this session we brainstormed the most successful source of candidates for the members on the call. We also had an open discussion surrounding various constraints in the process of sourcing candidates.  We touch on the importance of understanding your candidate’s pain points, and ensuring that you are always revisiting this. The group then discuss techniques of their approach when approaching and pitching to a candidate. Mark shares his screen with a thorough and detailed recruiting process, and the significance of visually seeing your process of sourcing candidates. Towards the end of the session we discuss member approaches to selling the job vs selling the conversation.

[00:00-07:17]- Introduction & Objectives
[07:18-18:49] – What has been the most successful source of candidates for you? Member Discussion
[18:50-46:09] – What is your constraint? I.e Not enough outreach? Not converting responses into sales calls? Not converting calls into representing a candidate?
[46:10-58:12] – Differentiation – Do you truly know your client requirements? Do you truly understand your candidates’ pain points?
[58:13-1:01:01] – Documented Recruiting Process (Step-by-step guide on what actions you take when a new search comes on)
[1:01.02-1.10:03] – Strategy – Focused vs Unfocused (Selling the job vs selling the conversation)

Recommendations mentioned in the session (tools, articles, books, websites):
📄 01/12/20 – Candidate GenerationWhat is your constraint?
📄 Sample Recruiting Process Flowchart

🌐 contactout
🌐 lusha

About the Author


Mark Whitby is one of the world's leading coaches for the recruitment industry. Since 2001, he has trained over 10,000 recruiters in 34 countries. Mark has helped recruiters to double or triple their billings and owners to increase their team's sales by 67% in 90 days.

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