Apex Hot Seat
In this session, topics discussed included cold calling practices and business development. For cold calling – tips on the messaging framework were shared. The importance of a regular training and workshop for business development and strategies was also highlighted including hiring strategies when getting VAs for BD.
[05:30 – 10:31] Prospecting resources recommendations.
[10:32 – 27:40] Tips on messaging framework when doing cold calls.
[27:41 – 30:27] Paul shared his case study on how cold calling doubled their billings and how he did it.
[31:44 – 43:15] Practices on doing a weekly training workshop for business development: cold calling messaging and marketing playbook.
[43:16 – 44:47] Callum shares his current priorities on talent development.
[44:48 – 46:58] Three takeaways to require from your team when giving learning assignments.
[46:59 – 55:29] Paul shares his current priorities on hiring, sales, and business development.
[55:30] Joel shares his strategy when hiring experienced staffing people.